Description of the project:
GGC from the ground developed rules for the internal and external communication, negotiated with trade unionists, created of a network external contacts and advised
the managing board during the restructuring. GGC started activities at the moment of a danger of a strike in BCT (strike referendum: 89% of the crew voted to strike). The gaining support of internal and external environment significantly contributed to the project.
The challenge it represented:
Gaining the favour of the external environment in order to achieve a smooth change – creating a feeling of need for changes. Executing the reorganization. Decreasing dissatisfaction among the crew and the trade unionists – minimizing the risk of strikes.
The Solution:
- Developing tools for external and internal impact:
“ Actions towards the Marshal of Voivodship (“Report on the state of the maritime economy”)
“ Activities with authorities of Gdansk and Gdynia Cities
“ “List of allies” – The boards of Ports, shipbuilding environment, the community gathered around the Church of the People of the Sea
- Negotiations with the trade unions
- Preparing BCT to the reorganization including reduction of staff
- Creating a stable, well-motivated team
- Introducing rules for internal communication – effective tools
The Results:
- Building an awareness of the need to change and gaining support for changes among employees, local authorities, public opinion, etc.
- Eliminating threats of strike within BCT,
- Increase of confidence and support for action by the board
- Minimizing the negative effects of reorganization
- Developing of a common (Management and staff) responsibility for the company
The Worldcom PR Group agencies advising this account: Glaubicz Garwolińska Consultants www.glaubicz.pl